Great marketers steal. If there is any brand you should steal email marketing tactics from -- it's Airbnb. They use it to perfection to acquire users and retain them. Steal these 7 emails 🧵↗

Want to master business writing? You should. Top business ppl like Jeff Bezos, Warren Buffett, and Sherly Sandberg have mastered the art of business writing. One Bezos shareholder letter and you'll notice it. It can be taught. Give me 5 min 🧵↗

What do Airbnb, Facebook, Spotify, Hubspot, and Slack all have in common? They all have a North Star Metric that influences their long-term growth. This means the one metric that all business units focus on. Here's the breakdown 🧵↗

Curious about how a company with a $1.6+ trillion market-cap writes persuasive copy? Use these 7 tips to write like an Amazonian 🧵↗